Good Read: Michael Wolff on print advertising

February 20, 2013 at 2:42 pm

 

MW-USA

While we work in all kinds of formats in this increasingly diversified world, print advertising is not only alive and well, but often one of the most powerful and prestigious tools in a client’s marketing arsenal, and this opinion piece by Michael Wolff supports that very belief. It’s a good read and a great reminder that print still has the potential to tell intriguing, effective stories. We pride ourselves on creating high-impact campaigns and inspiring long-term loyalty, regardless of medium.

Read the full article here.